Optimizing Impact Through Social Entrepreneurship [video]

Diana Ayton-Shenker is a leading social entrepreneur, educator, and coach, as well as the CEO of Global Momenta, a social impact consulting firm.

Her philosophy and practice of “Values in Action” is both inspirational and thought-provoking.

In the video below, she discusses social entrepreneurship and her process for helping organizations and businesses increase their impact.

“By using the language of entrepreneurship and innovation, we’re quite consciously adapting and applying business acumen, business practices, business sensibility and strategy to how we create social change.”

[source: http://knowledge.wharton.upenn.edu/article/exploring-the-next-iteration-of-social-entrepreneurship ]

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